At a time when dishonesty seems the dominant theme of business news, Professor Colin Coulson-Thomas speaks up for ethical standards.
His keynote at a major conference in Bangalore deserves wider readership – so we’ve reproduced it in full.
Colin has long been a supporter of Groupe Intellex and we value his insights and occasional editorial contributions.
For Irene Ng’s new book the title of our review, ‘Make of it what you will’, captures the sense of empowerment that is so evident in the digital economy.
This is an economy where the consumer plays a huge role in how products and services are used to create value. It is an economy where suppliers must rethink their propositions.
In our increasingly digitally-enabled economy it is no longer sufficient for businesses to see sales of a product or service as their sole objective. The value seen by the consumer will be co-created in combination with an array of services and digital devices and further conditioned by the context in which they are being used.
The author does not hide her academic credentials (including a Professorial Chair at Warwick University) but it is her pre-academic business experience that is evident throughout. The challenges of creating and sustaining new markets will be fought in an intensely competitive arena – and one where the platforms for value co-creation are often beyond the influence of second-order supplicants.
Many business leaders will respond to these challenges with innovative creativity and startling success. This week’s report from the GDS shows very clearly that the government is taking a lead. Others may not be so responsive. The world will move on and the disruption to the established order of things will be devastating for those who do not see or fully understand the changes that are already upon us.
This an explorer’s handbook as we venture into the digital unknown.
More at the Sunday Breakfast Book Review
See also our Business Advisory note at Bdaily - the UK business news network
In our strongest editorial to date on the so-called Digital Economy we assert that, in the same way that people say ‘the real economy’ without explaining what an un-real economy might be, there is no non-digital economy of any great substance.
Across every sector of the economy the qualifier ‘digital’ is redundant. The digital infrastructure is as important to sustainable green policies for energy and transport as it is for Finance, Health and Manufacturing. Fixing the ‘digital deficit’ is the first step towards economic recovery.
We suggest that to track the nation’s digital maturity we need to measure four things: Fitness for Purpose, Balance, Hassle and Disruption.
Full story here.
See also previous editorial: Finding Nemode
The tide of digital enablement – across the entire economy – has triggered research projects that seek to understand the foundations of new economic models.
The work may lead to new UK centres of research excellence and generate a source of independent and influential policy advice for businesses, organisations of all sizes, communities, governments and regulators.
Some aspects of the RCUK’s work will be presented at NextGen Bristol (17th July) in a workshop led by Prof. Roger Maull from Exeter University.
Full story here
GEDI – an index assessing entrepreneurship and development around the world – places the UK in 14th place and behind many Scandinavian countries.
In a separate analysis it is clear that 9 out the top 13 leading countries have a vastly better digital infrastructure than the UK.
There are many factors that bear on the overall assessments but it is becoming clear that for the UK to address its economic deficit there is a pre-anabling requirement to deal with the digital deficit.
Full story here.